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Best Social media management tools

Scheduling, publishing & engagement. Scored on eight axes from sourced, dated evidence.

Metricool

Planning, analytics and ads per brand, with a free plan

Social management with detailed reporting and an AI agent on every plan

Simple social scheduling priced per channel, with a free plan

One inbox and basic listening on every plan, built for teams

Social management for agencies, with unlimited users on every plan

Category-based posting that recycles your evergreen content

Visual planning for Instagram and TikTok, with Link in Bio

These are on the list. We don't publish a score before the evidence behind it exists — so they appear here without one.

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