Each one's way of doing it, and the point where it stops.
Sequences start when a lead comes in, and a call outcome can create the next task automatically; reminders and email open tracking cover the manual steps. Where it stops: Solo and Essentials have no automated workflows; on Essentials follow-up runs on reminders and tasks only.
Sequences send the multi-step outreach, and on Professional a workflow chains the whole inbound path: form fill, owner assignment, a task with a due date, the sequence, then a meeting link that books the call. Where it stops: Free and Starter workflows have restricted triggers and actions, so the full inbound chain is not available there.
Automations and nurturing sequences run simple rules, such as following up after five days of silence or sending a sequence to every new lead, with full email sync and tracking on the same plan. Where it stops: Lite has no automations, no sequences and no email sync.
Sales sequences send the automated email steps, out-of-office detection stops them wasting touches on someone who is away, and next best action suggests the next move on the record. Where it stops: Free has no workflows and Growth has no sequences, so the automated cadence starts on Pro.
Its own forms and landing pages start a follow-up sequence with no connector, a prebuilt sequence library covers common inquiries, and the AI Content Assistant drafts the emails. Where it stops: A contact with no open, click or form submission for six months becomes non-marketable and stops receiving automation email.
Follow-up reminders, tasks and workflow automation keep every lead on someone's list, and a workflow can create the reminder when a lead arrives; email integration and mass email come with Standard. Where it stops: Free caps at 3 users.
Lead routing assigns new leads automatically, built-in Sales Flows add the automation layer, and emails, events and contacts sync to the record on their own.
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